Óscar Hernández

Designer and creative from Gran Canaria, my work focuses on graphic design, covering diverse areas, from branding to editorial design, motion graphics and web design.

I have always been deeply connected to my Canarian roots, which is reflected in several of my personal projects, such as ‘canarias.logo’, a compilation of the graphic history of the archipelago. I developed this project in greater depth in my Final Degree Project, entitled ‘Marcas con Fundamento’ .

Currently, I am part of the team at Bruma, a creative production company based in Madrid and Lanzarote. Being part of this team has given me the opportunity to develop and learn in areas outside design, acquiring knowledge in production, video and photography. In addition, I have had the opportunity to participate in projects for brands such as Orca, Adidas, Pull&Bear,  Scalpers and El Corte Inglés, among others.


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Canarias.logo

In the spring of 2022 I started a personal project which ended up having more prominence in my life than I thought, @canarias.logo.

In October it would become the basis and the initial idea for my Final Degree Project, which I am still developing today.

I came up with the idea of creating a useful object that would serve as a reminder and a record of the initial phase of the project and the beginning of the development of the TFG.

After a phase of exploration, I concluded that the best way was to make caps embroidered with the symbol of the project. I would be able to remember the beginnings of the project on a daily basis by means of an item of clothing.

The small profit I get from selling the 20 units will be destined to the development of the project itself.

6-panel caps
Black and beige
Embroidered symbol in black and white
20 pieces